Take a survey of your brand strengths. Are you making them easy for customer to see and understand? This is one of the top ways to shine through the noise of competition. Trader Joe's has a cult-like following, thanks to the way the company seems to...
“The desire to reach for the stars is ambitious. The desire to reach hearts is wise.” ~ Maya Angelou We want to warm the hearts of our readers every week. This week we’re on theme with Valentine’s Day, but hearts are always within reach! What are you...
“Feeling gratitude & not expressing it is like wrapping a present & not giving it.” ~William Arthur Ward Expressing sincere gratitude is a key tool in business and branding. It’s a wonderful way to keep valuable perspective and focus on what you have instead of what...
“For here on either side of the wall are God’s children and no man-made barrier can obliterate that fact.” ~ Dr. Martin Luther King Jr. This week we continue to honor Dr. King with a closer look at what he actually said about walls (instead of...
A memorable personal brand really can be a game-changer for your company The benefits of building a strong personal brand when it comes to your business span far and wide. From increasing brand awareness to building trust in potential customers to seamless networking with other decision...
Use Publishing Platforms to Increase Brand Awareness: 7 Tips Creating high-quality content is not enough without the ability to make it widely available to your audience and connect with peers. Image: AkashaLin Garnier This week we’ll help with brand strategy with inspiration from the Inc. Young Entrepreneur Council: Grab...
Today we keep it simple. Keep moving toward the light. Merci bien Jameson [https://www.instagram.com/experiencethefrenchriviera] for the bright inspiration from this photo in Saint-Jean-Cap-Ferrat! ICYMI, here's inspo on point: http://thewishwall.org/desideri/move-ahead http://thewishwall.org/desideri/future-entrepreneurs-eclipse-your-competition We'll hear more from Jameson and his team later. Best to you as we all head toward the light! Akasha Lin Akasha Garnier for...
It’s so easy during the holidays to start the party and then rationalize to stay in that mode for 2 weeks. Just take a moment while you’re reading this to reset. This is about awareness and deciding how you’ll spend your time. Here’s a secret that you...
Bono leans in and shares why he wants ONE campaign to be “the NRA for the world ‘s poor” From punk rock beginnings to doing more than dreaming and the highest grossing tour of 2018…Bono, U2 frontman and co-founder of ONE and (RED), spoke at The...
Celebrate gratitude: Be who you needed when you were younger. This week Americans focus on Thanksgiving, travel and the kick-off of holiday shopping. (And happy Thursday for non-American readers)! We wish you safe travels, your favorite food and plenty of gratitude. Take time to be there for someone...
