FE: Time to Refine

03 Oct FE: Time to Refine

We can’t change the direction of the wind, but we can always adjust our sails.
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We’re officially in pumpkin spice season…and the throes of whistleblower accounts that started impeachment against Trump. Whew, what a week!
I’m travelling in Southern California for Eddie Vedder’s Ohanafest on the beach, and media meetings for my #Davantithriller series. In short, I wish to keep the blog light this week.

 

Getting in the Spirit: Revamping
Did you know that Lay’s potato chips are about to get a packaging revamp? The redesigned potato chip bag and new logo give Lay’s its first new look in 12 years.
Unlike previous redesigns, Lay’s isn’t undergoing a radical transformation. Instead, the refreshed logo and packaging are meant to make the brand feel more modern and contemporary, said Jon Guerra, senior director of design… Read more design inspo: https://www.cnn.com/2019/09/18/business/lays-redesigns-potato-chip-bag/index.html

 

Make time for your own brand pulse check with 2 of our blogs on brand strategy:
http://thewishwall.org/desideri/application-of-excellence
http://thewishwall.org/desideri/future-entrepreneurs-customer-preference

 

Thank you for reading and we welcome your comments below.

 

Akasha Lin
Akasha Garnier for #TheWishwall
Author, Brand Expert, Filmmaker
http://www.akashagarnier.com
#ShineThroughtheNoise
Read more from Future Entrepreneurs:

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